Growth Marketing Manager | Validere
20099
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Growth Marketing Manager

Houston, TX

Contact: hello@validere.com

 

What we are building

Join Validere to transform how $2T+ of Oil and Gas is traded. We believe that large industry verticals, ignored by modern computing, are changing at an unprecedented pace. At Validere, we’ve built an AI-&-IoT-powered quality intelligence platform for oil & gas blending, logistics & trading. We are the only solution that empowers O&G operators to know true product quality and optimize its value, yielding gains up to $9 per barrel.

 

Who we are looking for

To support our rapidly growing business, we’re looking for a Growth Marketing Manager to lead customer acquisition and drive brand growth. You are equal parts growth marketer, analyst, and brand strategist who starts from the customer and works back into programs and experiments to grow the business & brand. This role has room for growth and will evolve as the company grows.

 

What you will do

• Own, analyze and drive improvements in key marketing metrics

• Manage all web, paid, email, content, social, events to optimize conversions and brand love

• Identify opportunities, prioritize projects, design A/B tests, execute and analyze results

• Grow brand awareness through end-to-end marketing and PR campaigns

• Deeply understand our customer personas, pain points, and convert proven insights into compelling positioning and product feedback

• Research and maintain competitive analysis

• Collaborate with Validere’s BD and product teams to optimize value for our customers

• Contribute to key brand tools including positioning, values, narrative, tone, & voice

 

How you will succeed

• Self-starter comfortable with ambiguity and managing multiple projects

• Highly organized and able to prioritize and zero-in on the highest value opportunities

• Structured thinking and ability to solve complex problems

• Creative solver who thinks outside the box and challenges the status quo

• You can distill complex concepts and concisely articulate them

• You enjoy learning, researching, and driving iterative improvements

• You take the extra step to make things simple for your team and our customers

• You live & breath brand strategy, growth marketing, design, and culture

 

What you bring to the team

• 2+ years of growth marketing, strategy consulting, or brand experience

• Experience working cross-functionally with creative teams and engineers

• Experience converting deep data analysis into actionable insights and programs

• Experience with WordPress, HubSpot, Google Analytics, Adobe Suite, SurveyMonkey

• Interest in the Oil & Gas industry and AI is a huge plus

• Experience working with creative agencies is another plus

• You’ve read Start with Why by Simon Sinek

• Openness to travel and desire to go to the field when needed

 

Who we are

We are a Y Combinator and Sallyport Investments backed company. We are a group of intellectually curious people who are passionate about bringing innovation to large industries like oil & gas. We offer competitive compensation including equity options – we’re on a shared mission and we all own part of the Company and its success.

Validere is an equal employment opportunity employer, and we welcome everyone regardless of their race, color, religion, sex, national origin, age, disability, veteran status or genetics. We are committed to providing an inclusive, open, and diverse work environment.

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